What is niche perfumery? Perfumer's guide
Niche perfumeries such as Maison D'ORSAY are distinguished by their quest for originality, quality and authenticity, focusing on unique, hand-crafted creations that are free from marketing considerations. It's not just about olfactory freedom.
Creativity and innovation are indeed at the heart of our project, as we explore less common ingredients and daring combinations, often inspired by personal experience or artistic concepts. The briefs we draw up for our perfumers are designed to be more open and less restrictive, leaving a wider field of possibilities. We are also characterized by shorter formulas, giving pride of place to ingredients.
We also favor high-quality raw materials, often natural and sustainably sourced. Some accords (or captives) remain deliberately synthetic, to avoid the use of controversial animal-derived ingredients such as musk, amber, civet...
Our fragrances and extracts are produced in limited editions, giving them a rare and exclusive character.
We have a unique identity, nurtured by a love affair with perfume that goes back almost 200 years. This respect for our heritage and our radical aesthetic are reflected in each of our creations, as well as in our collaborations. Our customers are looking for a distinctive olfactory identity.
We have opted for selective distribution: our creations are sold in our own outlets in Paris and Tokyo, in boutiques and concept stores specializing in niche perfumes, and in a few prestigious department stores.
We want to offer a unique, more personal customer experience, with tailored advice and an intimate atmosphere, whether on our website or in our points of sale. We are attached to rituals and small attentions.
Born of a heartbeat, a love at first sight between Alfred d'Orsay and Marguerite Blessington, immortalized by our first fragrance designed by our charismatic founder, we are aimed at true lovers of rare perfumes.
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